{"id":94338,"topic":"ai","source":"WGME","title":"Maine regulators monitoring AI use by sports betting apps after DraftKings allegations - WGME","url":"https://wgme.com/news/i-team/maine-regulators-monitoring-ai-use-by-sports-betting-apps-after-draftkings-allegations","url_hash":"e0b47c5c1fa64b5ee33c8ecfe56fe3616661d42f","author":"","summary":"Maine regulators monitoring AI use by sports betting apps after DraftKings allegations WGME","content":"Maine regulators monitoring AI use by sports betting apps after DraftKings allegations\nAUGUSTA (WGME) -- Maine gambling regulators say they are monitoring the use of artificial intelligence by sports betting operators after a New York Times investigation raised concerns about how DraftKings ALLEGEDY used the technology to send promotional offers to customers.\nThe Times reported that DraftKings used machine learning to analyze customers’ betting histories and identify people most likely to continue gambling when offered promotions. Former company employees told the newspaper they worried the technology could harm people struggling with gambling addiction.\nThe reporting has prompted regulators in Massachusetts to open an investigation into the company’s use of artificial intelligence.\nDraftKings is one of Maine’s two licensed mobile sports betting operators.\nIn a statement to the CBS13 I-Team, a spokesperson for Maine’s Gambling Control Unit said the agency is watching the issue but does not currently have rules specifically governing AI.\n\"the Gambling Control Unit is monitoring the use of AI locally and nationally, but at this point there are no Maine laws or rules specifically addressing it’s use,\" the spokesperson said.\nOther states are currently considering potential limits on how betting companies can use artificial intelligence. The Governor of Maryland, for example, has called for a law that would prohibit betting apps from using \"algorithmic and other means\" to identify and target users who show patterns of problem gambling.\nDraftKings denied The New York Times’ reporting and said it was working to comply with the betting regulations in Massachusetts.\n“DraftKings does not use A.I. to target anyone based on losses and does not market to customers based on indicators of potential problem gaming,\" the company said in a statement to the Times.","image_url":"https://wgme.com/resources/media/fa83b29e-b9fa-42f7-adb1-ca269b7fdafd-jumbo16x9_AP23254704204971.jpg","lang":"en","published_at":"2026-10-01T20:54:14+00:00","fetched_at":"2026-10-01T21:15:04+00:00","status":"read","starred":0,"extract_state":"ok","summary_auto":"Maine regulators monitoring AI use by sports betting apps after DraftKings allegations\nAUGUSTA (WGME) -- Maine gambling regulators say they are monitoring the use of artificial intelligence by sports betting operators after a New York Times investigation raised concerns about how DraftKings ALLEGEDY used the technology to send promotional offers to customers. 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Former company employees told the newspaper they worried the technology could harm people struggling with gambling addiction.\nThe reporting has prompted regulators in Massachusetts to open an investigation into the company’s use of artificial intelligence.\nDraftKings is one of Maine’s two licensed mobile sports betting operators.\nIn a statement to the CBS13 I-Team, a spokesperson for Maine’s Gambling Control Unit said the agency is watching the issue but does not currently have rules specifically governing AI.\n\"the Gambling Control Unit is monitoring the use of AI locally and nationally, but at this point there are no Maine laws or rules specifically addressing it’s use,\" the spokesperson said.\nOther states are currently considering potential limits on how betting companies can use artificial intelligence. The Governor of Maryland, for example, has called for a law that would prohibit betting apps from using \"algorithmic and other means\" to identify and target users who show patterns of problem gambling.\nDraftKings denied The New York Times’ reporting and said it was working to comply with the betting regulations in Massachusetts.\n“DraftKings does not use A.I. to target anyone based on losses and does not market to customers based on indicators of potential problem gaming,\" the company said in a statement to the Times.","excerpt":"Maine regulators monitoring AI use by sports betting apps after DraftKings allegations\nAUGUSTA (WGME) -- Maine gambling regulators say they are monitoring the use of artificial intelligence by sports betting operators after a New York Times investigation raised concerns about how DraftKings ALLEGEDY used the technology to send promotional offers to customers. 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