# Adobe, NHL partner to deliver AI-powered fan experience - NHL.com

*Источник: NHL.com*
*Дата: 2026-09-28*
*Язык: en*

**Кратко:** Adobe and the National Hockey League Partner to Deliver AI-Powered Fan Experiences Globally
- As an Official Creative, Marketing and AI Partner of the National Hockey League (NHL), Adobe is providing AI technology to support the NHLâs global expansion efforts, delivering the ability to highly personalize fan experiences and enable individual creativity. - As the game moves beyond the arena and across digital channels, Adobe CX Enterprise solutions will activate AI for the NHL to deliver the right fan experience, at just the right moment.

Adobe and the National Hockey League Partner to Deliver AI-Powered Fan Experiences Globally
- As an Official Creative, Marketing and AI Partner of the National Hockey League (NHL), Adobe is providing AI technology to support the NHLâs global expansion efforts, delivering the ability to highly personalize fan experiences and enable individual creativity.
- As the game moves beyond the arena and across digital channels, Adobe CX Enterprise solutions will activate AI for the NHL to deliver the right fan experience, at just the right moment.
- In the future, the partnership could give fans AI-powered tools to express their love of the sport and its Playersâcontent they can share on social platforms and beyond.

[Оригинал](https://www.nhl.com/news/adobe-nhl-partner-to-deliver-ai-powered-fan-experience)