{"id":81633,"topic":"ai","source":"Sohu","title":"AI大模型“跨界打劫”，WPS与美图秀秀遭遇生存大考 - Sohu","url":"https://m.sohu.com/a/1075748400_153054?scm=10001.325_13-325_13.0.0-0-0-0-0.5_1334","url_hash":"f0fdd5431c13a3b1247dcf42fcc8f5a3400e4cde","author":"","summary":"<a href=\"https://news.google.com/rss/articles/CBMiiAFBVV95cUxOUFpSem5iUF82cDJoNUI1SHJ3T2JPZFpFWXAzRS1ZQ0QxV2U1R1loU0hHdTNfLW1xUE9GVzVjWEVSWk1JZUl0Z2tpM2toUXJBbENFdVhiNWZRSXlBSkVmb1RVSlBxNDBuYlRQWFpiQ3hYZ2pNdU9maHQ0ZzJKQ3p6dXdId0pJbi1V?oc=5\" target=\"_blank\">AI大模型“跨界打劫”，WPS与美图秀秀遭遇生存大考</a>&nbsp;&nbsp;<font color=\"#6f6f6f\">Sohu</font>","content":"原创 AI大模型“跨界打劫”，WPS与美图秀秀遭遇生存大考\n2026年夏天，中国软件行业的两张“国民名片”，WPS和美图秀秀，正同时遭遇一场前所未有的生存大考。而“对手”并非彼此，而是豆包、Kimi等通用AI大模型。\n6月下旬，“被WPS背刺”的话题突然登上社交媒体热搜，阅读量超过785万。用户集中爆发的愤怒指向两点：一是质疑WPS“偷偷拉取用户本地文件作为AI训练语料”；二是对“充了超级会员还要再充AI会员”的套娃式收费模式强烈不满。尽管官方多次回应澄清，舆论仍未平息。\n这场信任危机的深层根源，在于AI大模型对传统软件商业模式的根本性冲击。过去，WPS的核心壁垒在于排版与格式兼容，用户必须打开本地软件、熟悉复杂菜单、从零产出内容。而豆包、Kimi等生成式AI将流程简化为“结果导向”，用户只需在对话框输入需求，AI直接输出成品。当通用大模型以“免费包揽一切”的姿态重塑生产力时，WPS赖以生存的功能堆砌和路径依赖正被快速瓦解。\n商业化压力下，WPS的应对策略是加速变现。从“VIP”到“超级会员”“超级会员Pro”再到“AI会员”，层层嵌套的付费墙让用户体验支离破碎。广告弹窗、开机浮窗甚至文档内部植入，让用户调侃“WPS的页面更像一块广告牌”。财报数据显示，金山办公2026年上半年实现营收33.13亿元，同比增长24.69%；WPS个人业务收入20.14亿元，同比增长15.20%，累计付费用户达4825万。然而，亮眼的数字背后，用户基盘正被AI大模型悄然蚕食。","image_url":"//q6.itc.cn/images01/20260914/07fb3c05153e4b25aada09f70a3959e8.jpeg","lang":"zh","published_at":"2026-09-14T03:01:09+00:00","fetched_at":"2026-09-14T03:15:07+00:00","status":"read","starred":0,"extract_state":"ok","summary_auto":"原创…","cluster_id":3596330,"extract_retries":0,"extract_error":null,"contract_version":"news_item.v1","format_contract_version":"news_item_formats.v1","dedup_url":"https://m.sohu.com/a/1075748400_153054?scm=10001.325_13-325_13.0.0-0-0-0-0.5_1334","quality_profile":{"profile_version":"extraction_quality.v2","bucket":"high","confidence":0.9,"failure_kind":"none","retryable":false,"retry_after_attempts":0,"reason":"High confidence: full text extraction produced 638 characters.","operator_guidance":{"severity":"ok","recommended_action":"trust_full_text","next_step":"Use the extracted full text as the primary article source.","operator_label":"Ready","can_retry":false,"can_use_summary":false,"diagnostics_required":false},"content_depth":{"contract_version":"content_depth.v1","category":"full_text","label":"Full text","has_full_text":true,"has_summary":true,"content_length":638,"summary_length":3,"usable_text_length":638,"source_field":"content"},"legacy_collapsed":false,"signals":{"extract_state":"ok","extract_error":null,"extract_retries":0,"content_length":638,"summary_length":3}},"news_item":{"id":81633,"canonical_url":"https://m.sohu.com/a/1075748400_153054?scm=10001.325_13-325_13.0.0-0-0-0-0.5_1334","source_url":"https://m.sohu.com/a/1075748400_153054?scm=10001.325_13-325_13.0.0-0-0-0-0.5_1334","title":"AI大模型“跨界打劫”，WPS与美图秀秀遭遇生存大考 - 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