{"id":50036,"topic":"ai","source":"MediaPost","title":"LinkedIn Reverses Approach To AI-Generated Content 07/31/2026 - MediaPost","url":"https://www.mediapost.com/publications/article/416924/linkedin-reverses-approach-to-ai-generated-content.html","url_hash":"d26e6604e2271692d5609088bcce8ecf566a6ad9","author":"","summary":"LinkedIn Reverses Approach To AI-Generated Content 07/31/2026 MediaPost","content":"Due to an onslaught of “AI slop,” LinkedIn is rethinking its strategy regarding AI-generated content on the platform’s main feed, as the business-to-business social\nnetwork nixes AI-first publishing features while inviting users to mark probable AI slop for deletion.\n Major investments in artificial intelligence (AI) have helped the Microsoft-owned\nsocial-networking platform boost its Premium subscription and advertising businesses, \nbringing in billions of annual revenue. \nHowever, while trying to help advertisers,\nLinkedIn's AI-generation publishing tools have ushered in a wave of low-quality content plaguing users' feed experience.\nOn Thursday, LinkedIn announced a “seems like AI slop”\nbutton in the drop-down menu on each feed post, allowing users to flag content they think has been written with AI. Clicking the button will immediately remove the post from the user’s feed,\nalerting LinkedIn in the process.\nadvertisement\nadvertisement\n“Everyday we are now catching hundreds of thousands of automated comment attempts, and have blocked billions of other automation attempts (posting at\nscale, slop) in the last couple months,” writes Hari Srinivasan,\nLinkedIn's chief product officer.\nTo further reduce the amount of AI slop on LinkedIn’s feed, Srinivasan says the company is in the process of “ramping up” new\nclassifiers designed to identify whether a post is AI slop or “generally low-quality content.”\nMost notably, the company is replacing its “enhance your post” feature,\nwhich allows users to compose posts with AI, with a proofreading feature.\n This decision marks a major shift in LinkedIn's approach to the embrace of AI-generation technology that aligns more\nwith other social publishing and subscription platforms.\nWhile AI-generated videos and posts have the potential to bring in millions in addition revenue for digital platforms, AI slop has begun to ruin the overall user\nexperience, creating a double-edged sword for media platforms.\nPinterest, for example, announced last year that it would continue to introduce more generative AI tools\nalongside new AI detection features. The next month, Pinterest's shares fell 20%.\nMore recently, Substack introduced an AI\ndetection feature designed by Pangram to scan posts, replies, and comments on the app in order to see an estimate of how much of the newsletter was written by AI. \nEarlier this month, Patreon\nalso partnered with a company called Cloudflare to block automated bots (or “crawlers”) from using creators' work published on the platform to train AI models.\nCloudflare's feature\ndisplaying bot versus human-generated search requests shows that 57.4% of requests are currently initiated by automated bots, while only 42.6% come from human users.","image_url":"https://s3.amazonaws.com/static.mediapost.com/publications/images/mp-logo-fb.jpg","lang":"en","published_at":"2026-07-30T19:48:45+00:00","fetched_at":"2026-07-30T20:15:04+00:00","status":"read","starred":0,"extract_state":"ok","summary_auto":"Due to an onslaught of “AI slop,” LinkedIn is rethinking its strategy regarding AI-generated content on the platform’s main feed, as the business-to-business social\nnetwork nixes AI-first publishing features while inviting users to mark probable AI slop for deletion. 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Clicking the button will immediately remove the post from the user’s feed,\nalerting LinkedIn in the process.\nadvertisement\nadvertisement\n“Everyday we are now catching hundreds of thousands of automated comment attempts, and have blocked billions of other automation attempts (posting at\nscale, slop) in the last couple months,” writes Hari Srinivasan,\nLinkedIn's chief product officer.\nTo further reduce the amount of AI slop on LinkedIn’s feed, Srinivasan says the company is in the process of “ramping up” new\nclassifiers designed to identify whether a post is AI slop or “generally low-quality content.”\nMost notably, the company is replacing its “enhance your post” feature,\nwhich allows users to compose posts with AI, with a proofreading feature.\n This decision marks a major shift in LinkedIn's approach to the embrace of AI-generation technology that aligns more\nwith other social publishing and subscription platforms.\nWhile AI-generated videos and posts have the potential to bring in millions in addition revenue for digital platforms, AI slop has begun to ruin the overall user\nexperience, creating a double-edged sword for media platforms.\nPinterest, for example, announced last year that it would continue to introduce more generative AI tools\nalongside new AI detection features. The next month, Pinterest's shares fell 20%.\nMore recently, Substack introduced an AI\ndetection feature designed by Pangram to scan posts, replies, and comments on the app in order to see an estimate of how much of the newsletter was written by AI. \nEarlier this month, Patreon\nalso partnered with a company called Cloudflare to block automated bots (or “crawlers”) from using creators' work published on the platform to train AI models.\nCloudflare's feature\ndisplaying bot versus human-generated search requests shows that 57.4% of requests are currently initiated by automated bots, while only 42.6% come from human users.","excerpt":"Due to an onslaught of “AI slop,” LinkedIn is rethinking its strategy regarding AI-generated content on the platform’s main feed, as the business-to-business social\nnetwork nixes AI-first publishing features while inviting users to mark probable AI slop for deletion. 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Major investments in artificial intelligence (AI) have helped the Microsoft-owned\nsocial-networking platform boost its Premium subscription and advertising businesses, \nbringing in billions of annual revenue.","source":"MediaPost","date":"2026-07-30T19:48:45+00:00","content":"Due to an onslaught of “AI slop,” LinkedIn is rethinking its strategy regarding AI-generated content on the platform’s main feed, as the business-to-business social\nnetwork nixes AI-first publishing features while inviting users to mark probable AI slop for deletion.\n Major investments in artificial intelligence (AI) have helped the Microsoft-owned\nsocial-networking platform boost its Premium subscription and advertising businesses, \nbringing in billions of annual revenue. \nHowever, while trying to help advertisers,\nLinkedIn's AI-generation publishing tools have ushered in a wave of low-quality content plaguing users' feed experience.\nOn Thursday, LinkedIn announced a “seems like AI slop”\nbutton in the drop-down menu on each feed post, allowing users to flag content they think has been written with AI. Clicking the button will immediately remove the post from the user’s feed,\nalerting LinkedIn in the process.\nadvertisement\nadvertisement\n“Everyday we are now catching hundreds of thousands of automated comment attempts, and have blocked billions of other automation attempts (posting at\nscale, slop) in the last couple months,” writes Hari Srinivasan,\nLinkedIn's chief product officer.\nTo further reduce the amount of AI slop on LinkedIn’s feed, Srinivasan says the company is in the process of “ramping up” new\nclassifiers designed to identify whether a post is AI slop or “generally low-quality content.”\nMost notably, the company is replacing its “enhance your post” feature,\nwhich allows users to compose posts with AI, with a proofreading feature.\n This decision marks a major shift in LinkedIn's approach to the embrace of AI-generation technology that aligns more\nwith other social publishing and subscription platforms.\nWhile AI-generated videos and posts have the potential to bring in millions in addition revenue for digital platforms, AI slop has begun to ruin the overall user\nexperience, creating a double-edged sword for media platforms.\nPinterest, for example, announced last year that it would continue to introduce more generative AI tools\nalongside new AI detection features. 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Major investments in artificial intelligence (AI) have helped the Microsoft-owned\nsocial-networking platform boost its Premium subscription and advertising businesses, \nbringing in billions of annual revenue.","source":"MediaPost","date":"2026-07-30T19:48:45+00:00","content":"Due to an onslaught of “AI slop,” LinkedIn is rethinking its strategy regarding AI-generated content on the platform’s main feed, as the business-to-business social\nnetwork nixes AI-first publishing features while inviting users to mark probable AI slop for deletion.\n Major investments in artificial intelligence (AI) have helped the Microsoft-owned\nsocial-networking platform boost its Premium subscription and advertising businesses, \nbringing in billions of annual revenue. \nHowever, while trying to help advertisers,\nLinkedIn's AI-generation publishing tools have ushered in a wave of low-quality content plaguing users' feed experience.\nOn Thursday, LinkedIn announced a “seems like AI slop”\nbutton in the drop-down menu on each feed post, allowing users to flag content they think has been written with AI. Clicking the button will immediately remove the post from the user’s feed,\nalerting LinkedIn in the process.\nadvertisement\nadvertisement\n“Everyday we are now catching hundreds of thousands of automated comment attempts, and have blocked billions of other automation attempts (posting at\nscale, slop) in the last couple months,” writes Hari Srinivasan,\nLinkedIn's chief product officer.\nTo further reduce the amount of AI slop on LinkedIn’s feed, Srinivasan says the company is in the process of “ramping up” new\nclassifiers designed to identify whether a post is AI slop or “generally low-quality content.”\nMost notably, the company is replacing its “enhance your post” feature,\nwhich allows users to compose posts with AI, with a proofreading feature.\n This decision marks a major shift in LinkedIn's approach to the embrace of AI-generation technology that aligns more\nwith other social publishing and subscription platforms.\nWhile AI-generated videos and posts have the potential to bring in millions in addition revenue for digital platforms, AI slop has begun to ruin the overall user\nexperience, creating a double-edged sword for media platforms.\nPinterest, for example, announced last year that it would continue to introduce more generative AI tools\nalongside new AI detection features. 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